188 Brown Color Palette Shades & Swatches with HEX Codes and Names
Brown might not scream attention like neon or jewel tones, but it’s one of the most essential, grounding colors in design. From warm terracotta to deep espresso, brown carries emotions of comfort, strength, stability, and timelessness. It connects us to earth, wood, leather, and heritage — making it a favorite in industries that need warmth, reliability, and sophistication.
But here’s the challenge many designers face:
Finding consistent HEX codes across different tools and devices.
Struggling to balance light to dark gradients without shades looking “muddy.”
Brands needing cohesive palettes for packaging, digital, and print design.
That’s exactly why we created this complete bundle of 188 brown color palettes and swatches, organized into seven categories, with names and HEX codes — ready to drop into any project.
Why Brown Is a Designer’s Secret Weapon
Brown is often underrated, but in the right hands, it becomes a powerhouse. It adapts to moods and industries far more than people realize:
Stability & Trust – Deep browns feel serious and professional, making them perfect for finance, law, and heritage brands.
Luxury & Refinement – Chocolate, mocha, and coffee-inspired tones bring richness without being flashy.
Organic & Natural – Clay, terracotta, and earthy tones instantly connect to sustainability, eco-brands, and handmade goods.
Modern & Minimalist – Muted and pastel browns bring a Scandinavian, calm aesthetic that works in lifestyle and interior design.
Bold & Futuristic – Even neon and electric browns exist, pushing boundaries in experimental branding.
With brown, you don’t just design—you create comfort and trust at first sight.
Sneak Peek: Shades of Brown with HEX Codes & Names with Different Types
Our 216 shades of red are organized into curated categories, moving from light to dark in each palette. Below is a preview showing 4 colors from every set, complete with names and HEX codes for quick use in your designs.
1 – Earthly Riches Brown Color Hex Codes
Grounded, organic hues that bring the feeling of soil, wood, and stone into your design. These shades are perfect for eco-inspired and nature-connected branding.
Palette:
#DA8F5A – Desert Clay
#B37242 – Amberwood
#8A5730 – Toasted Almond
#5E3820 – Rustic Oak
Best For:
Eco-friendly product packaging, outdoor brands, rustic websites, and artisan goods.
(Total: 20 colors)
2 – Clay & Terracotta Color Hex Codes
Warm, sun-baked tones inspired by pottery, Mediterranean walls, and handcrafted textures. These earthy oranges and browns radiate warmth and creativity.
Palette:
#DFC4AC – Peachy Terracotta
#CBA987 – Sunlit Clay
#A07345 – Desert Terracotta
#673919 – Red Claystone
Best For:
Artisan shops, lifestyle brands, handmade crafts, and interior design visuals.
(Total: 32 colors)
3 – Faded Vintage Brown Color Hex Codes
Soft, muted tones with nostalgic depth. These browns feel like faded leather, old photographs, and worn parchment — perfect for adding timeless charm.
Palette:
#F1DACD – Washed Peach
#CFB6A8 – Muted Rosewood
#AD9284 – Dusty Caramel
#8B6E62 – Faded Cinnamon
Best For:
Editorial layouts, vintage posters, fashion lookbooks, and retro-inspired design.
(Total: 20 colors)
4 – Chocolate & Coffee Color Hex Codes
Rich, indulgent browns that embody warmth and sophistication. From buttery mocha to golden espresso, this palette is made for luxurious and inviting design.
Palette:
#F0D3AD – Buttered Mocha
#DBA667 – Caramel Drizzle
#C58238 – Milk Chocolate
#A95A19 – Golden Espresso
Best For:
Café branding, gourmet packaging, high-end product labels, and hospitality design.
(Total: 26 colors)
5 – Bright & Neon Brown Color Hex Codes
Energetic, glowing browns that combine earthy depth with electric vibrancy. These bold tones are ideal for innovative, experimental visual styles.
Palette:
#FF5C04 – Turbo Spice
#C63C0B – Rust Spark
#E44900 – Voltage Clay
#A73613 – Fiery Sienna
Best For:
Digital art, sports branding, gaming visuals, and creative tech projects.
(Total: 32 colors)
6 – Pastel Brown Color Hex Codes
Soft, creamy tones that blend warmth with modern minimalism. These pastels are subtle yet stylish — perfect for light themes and calming aesthetics.
Palette:
#FFD6B6 – Honeyed Oat
#E3A478 – Café Mis
#CC9260 – Buttered Maple
#B9804D – Dusty Cashew
Best For:
Lifestyle blogs, fashion campaigns, minimalist branding, and social media visuals.
(Total: 32 colors)
7 – Muted, Dusty, Vintage Brown Color Hex Codes
Timeless neutrals that balance elegance and restraint. These weathered, earthy hues are ideal for adding sophistication without overwhelming other colors.
Palette:
#DACBBB – Faded Canvas
#BCA890 – Dust Taupe
#9F866C – Worn Maple
#82664F – Dustwood
Best For:
Interior mockups, editorial design, product packaging, and heritage branding.
(Total: 32 colors)
Instant Download Brown Colour Palettes in Multiple Formats
Other Color Palettes:
Practical Ways to Use Brown Color Palette Schemes
Brown is the color of stability, warmth, and authenticity — making it one of the most dependable colors in branding and design. Whether you’re working on rustic packaging, minimalist interiors, or earthy fashion themes, there’s a shade of brown that conveys the right tone.
Here are some real-world applications with HEX-coded suggestions:
1 – Food & Beverage Branding
Brown naturally evokes comfort, richness, and warmth, making it ideal for coffee shops, bakeries, and gourmet products.
Use Chocolate (#3D2B1F), Coffee (#6F4E37), and Caramel (#C19A6B) as your base palette, supported by Maple Brown (#B86B4B) and Cinnamon Brown (#5D3A1A) for added depth.
Lighter tones like Wheat (#F5DEB3) and Cornsilk (#FFF8DC) can balance darker hues, creating inviting visuals for menus, labels, or packaging.
Best for:
Café branding and bakery packaging
Chocolate or coffee-themed products
Organic food labels
2 – Luxury & Premium Packaging
Dark browns combined with metallic accents communicate prestige and timeless elegance.
Try Deep Espresso (#4E342E) or Dark Brown (#3E2723) with Gold (#FFD700) or Bronze (#CD7F32) for a premium aesthetic.
Rich undertones like Amber Brown (#A57C00), Copper (#B87333), and Chestnut (#954535) add warmth and luxury — perfect for perfumes, whiskey labels, or leather goods.
Best for:
High-end packaging and branding
Boutique or artisan products
Jewelry, candles, and gift boxes
3 – Eco, Natural & Sustainable Brands
Earthy, muted browns pair beautifully with greens, creams, and neutrals for eco-friendly design.
Use Khaki Brown (#C4A484), Sand (#C2B280), and Oatmeal (#C6A664) for natural softness.
Combine with Terracotta (#E2725B), Ochre (#CC7722), and Burnt Sienna (#E97451) to bring warmth and organic texture.
Pastel Brown (#CBAE8E) and Ecru (#E0CD95) add airy contrast — ideal for modern sustainable brands.
Best for:
Eco-friendly product packaging
Nature-inspired home or fashion brands
Sustainable interiors
4 – Lifestyle & Minimalist Branding
Soft neutrals and muted browns can build trust and calm.
Start with Taupe (#BFA6A0), Sandy Beige (#E5C1A3), and Beige (#F5F5DC) for subtle elegance.
Layer mid-tones like Sandstone (#D2A679), Camel (#C69C72), and Latte (#A0785A) for depth.
Darker accents such as Wood Brown (#6E4B26), Hazelnut (#7E481C), and Truffle (#5A3E36) add grounding contrast that’s both modern and cozy.
Best for:
Lifestyle blogs or décor branding
Modern minimalist websites
Interior and furniture design
5 – Rustic & Heritage Design
Traditional brands often rely on rich, earthy browns that convey heritage and durability.
Saddle Brown (#8B4513), Sienna (#A0522D), and Russet (#80461B) provide that timeless, natural charm.
For more character, use Burnt Umber (#8B4000), Raw Umber (#8D5524), or Dark Umber (#3B2500).
Highlights like Honey Brown (#9E6B4A) or Fawn (#E5AA70) add warmth without overpowering the palette.
Best for:
Vintage logos and classic product design
Heritage-inspired furniture or leather goods
Artisan craft branding
6 – Modern & Creative Palettes
Modern designers are rediscovering vibrant browns with character and contrast.
Explore Bright Brown (#B5651D), Neon Brown (#A46E3E), or Electric Brown (#AF6E4D) for bold, modern color stories.
Pair Almond Brown (#826644), Honey Brown (#9E6B4A), and Coconut Brown (#826644) with soft neutrals like Almond (#EED9C4) or Blanched Almond (#FFEBCD) for a smooth, balanced look.
Best for:
Modern digital branding
Lifestyle e-commerce
Creative portfolios and packaging
7 – Warm Metallic & Earth-Inspired Browns
Browns that reflect metal or mineral tones add natural sophistication.
Bronze (#CD7F32), Copper (#B87333), and Amber Brown (#A57C00) glow beautifully in product photography.
Pair with Bistre (#3B2F2F) or Sepia Brown (#704214) for depth and old-world richness.
Accent with Goldenrod (#DAA520) and Dark Goldenrod (#B8860B) to give your palette subtle highlights.
Best for:
Jewelry, fashion, or product packaging
Natural stone or metal-based design themes
Elegant vintage branding
Other Notable & Trending Brown Shades (2025)
Designers are experimenting with rich textures and warm tones this year. Here are some trending favorites:
Russet (#80461B), Tobacco (#734A12), Sand Dune (#967117), Pastel Brown (#CBAE8E), Dusty Brown (#A17A74), and Bistre (#3B2F2F).
These shades feel cozy yet modern, blending nostalgia with natural sophistication — a perfect balance for lifestyle and digital design.
Frequently Asked Questions (FAQs)
Q1: What are the most popular brown shades in design?
Beige (#F5F5DC), Tan (#D2B48C), Chocolate (#3D2B1F), Coffee (#6F4E37), Terracotta (#E2725B), and Walnut (#5C4033) are widely used.
Q2: Can brown work in modern, digital branding?
Yes. Pair dark brown (#3E2723) with bright accents like teal (#008080) or coral (#FF7F50) for a fresh, modern identity.
Q3: Which brown HEX codes are trending in 2025?
Mocha (#7B3F00) – Coffee culture brands
Sand Dune (#967117) – Interior design
Pastel Beige (#E5C1A3) – Lifestyle and wellness
Rust (#B7410E) – Fashion and editorial design
Q4: How do I pick the right brown for my project?
Choose light browns (#D2B48C, #E5C1A3) for approachable branding, dark browns (#3D2B1F, #4E342E) for authority, and warm terracottas (#E2725B) for creativity.
File Formats Included:
To make your workflow smooth, every palette comes in 7 different formats, ready for print and digital:
AI (Adobe Illustrator): Fully editable swatches.
EPS 10: Flexible vector files.
PDF: Printable color guide with HEX codes and names.
JPG & PNG: High-quality swatch previews.
TXT: Quick HEX + names reference.
ASE (Adobe Swatch Exchange): Import directly into Photoshop & Illustrator.
No matter your design tool, your palettes are instantly ready to use.
Wrapping It Up: Why Brown Matters in Design
Brown is dependable, adaptable, and versatile. With this curated set of 188 brown palettes and HEX-coded swatches, you’ll:
Save hours searching for consistent tones
Build light-to-dark gradients with confidence
Keep your branding cohesive across web, print, and digital
Unlock timeless inspiration for every project
Brown might not shout, but it whispers trust and sophistication into your design.
