Privacy Policy
Last updated: December 23, 2025
EnigmaEasel (“we,” “our,” or “us”) values your privacy. This Privacy Policy explains how information is collected, used, and protected when you visit or interact with our website, including blogs, color tools, swatch libraries, and digital product pages.
By using this website, you agree to the practices described in this policy.
1. Information We Collect
A. Information You Provide Voluntarily
We collect personal information only when you choose to provide it, such as when you:
Create an optional user account
Contact us via email or forms
This information may include:
Name
Email address
Account credentials (stored in encrypted form)
Any information you voluntarily provide in communications
We do not collect payment or billing information on this website.
B. Tool Usage and Local Storage
Our color tools (including generators, converters, and contrast checkers) operate primarily on the client side.
They may store:
Saved colors
Tool preferences
Recent values
This data:
Is stored locally in your browser
Is never transmitted to our servers
Can be deleted at any time via your browser settings
We do not have access to this locally stored data.
C. Automatically Collected Information
When you visit our website, certain non-personal information may be collected automatically, including:
IP address
Browser type and version
Device information
Pages visited
Time spent on pages
Referring URLs
This information is collected through analytics and security tools to improve site performance, usability, and content quality.
D. Purchases via Etsy
Some digital products featured on EnigmaEasel are sold through Etsy.
All purchases, payments, and order processing occur on Etsy’s platform. We do not collect or store:
Payment details
Billing addresses
Card information
Transaction data
Any information shared during a purchase is governed by Etsy’s Privacy Policy.
2. Legal Bases for Processing (GDPR)
Under GDPR, we process personal data based on:
Consent (when you voluntarily provide information)
Legitimate interests (site security, analytics, performance)
Legal obligations (when required by law)
You may withdraw consent at any time.
3. How We Use Information
We use collected information to:
Create and manage user accounts (if applicable)
Respond to inquiries or support requests
Improve website functionality, performance, and design
Analyze usage patterns to improve content and tools
Maintain site security and prevent abuse
We do not sell or rent personal data.
4. Cookies and Tracking Technologies
Cookies
We may use cookies for:
Essential website functionality
Session management
Analytics and performance measurement
You can control or disable cookies through your browser settings.
Analytics and Advertising
We may use analytics services such as Google Analytics to understand how users interact with the site.
If advertising services such as Google AdSense are enabled, these services may use cookies, web beacons, or similar technologies to:
Display relevant ads
Measure ad performance
Limit repetitive ads
Google’s use of advertising cookies enables it and its partners to serve ads based on visits to this and other websites.
Users may opt out of personalized advertising through Google’s Ad Settings.
5. Your Privacy Rights
GDPR Rights (EU/EEA Users)
You have the right to:
Access your personal data
Correct inaccurate data
Request deletion of your data
Restrict or object to processing
Request data portability
CCPA / CPRA Rights (California Residents)
You have the right to:
Know what personal data is collected
Request deletion of personal data
Opt out of the sale or sharing of personal data
We do not sell personal information.
6. Data Deletion Requests
If you have created an account, you may request deletion of your data at any time.
Upon request:
Your account will be permanently deleted
Associated personal data will be erased or anonymized
Local storage data created by tools must be deleted directly through your browser, as it is not stored on our servers.
7. Data Security
We implement reasonable technical and organizational safeguards, including:
Encrypted passwords
Secure hosting environments
Firewalls and security plugins
Regular software updates
While no system is completely secure, we take appropriate measures to protect your data.
8. Third-Party Services
We may use third-party services such as:
Etsy (digital product sales)
Analytics providers
Hosting and infrastructure providers
Security services
Each third party operates under its own privacy policies.
9. External Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external sites.
10. Children’s Privacy
This website is not intended for children under the age of 13. We do not knowingly collect personal data from children.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.
12. Contact Information
For privacy-related questions or data requests, please contact:
Email: [email protected]